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about 3 months ago

Sunshine Fitness Acquires 13 Additional Planet Fitness Clubs Across the Southeast US

ORLANDO, Fla., April 10, 2019 – Sunshine Fitness Growth Holdings, LLC (“Sunshine Fitness”), a leading owner and operator of Planet Fitness clubs in the Southeast United States backed by TSG Consumer Partners (“TSG”), today announced its acquisition of 13 additional Planet Fitness clubs in South Carolina and Georgia from Anchor Fitness LLC. With this acquisition, Sunshine Fitness now operates 80 clubs across Florida, North Carolina, South Carolina, Alabama and Georgia.

“We are thrilled to welcome these exceptional new club members and employees into the Sunshine Fitness family,” said Shane McGuiness, Co-Founder and Co-CEO of Sunshine Fitness. “As we continue to grow, we are excited to provide an affordable and non-intimidating fitness experience to even more members, and even greater growth opportunities for our employees.”

The addition of these 13 new clubs represents Sunshine Fitness’ third acquisition in the last 12 months. During this time, Sunshine Fitness has been one of the fastest growing Planet Fitness franchisees in the U.S. through the development of its strong club base in the Southeast and is well positioned to accelerate future new club growth.

About Sunshine Fitness Holdings, LLC

Opening its first location in 2003 in Altamonte Springs, Florida, Sunshine Fitness Holdings, LLC is the very first franchisee and one of the largest within the Planet Fitness brand. Sunshine Fitness now operates 80 locations and still holds true to the original mission of enhancing people’s lives by providing a high-quality experience in a welcoming, non-intimidating environment known as the Judgement Free Zone®.

About Planet Fitness Founded in 1992 in Dover, NH, Planet Fitness is one of the largest and fastest-growing franchisors and operators of fitness centers in the United States by number of members and locations. As of December 31, 2018, Planet Fitness had more than 12.5 million members and 1,742 stores in 50 states, the District of Columbia, Puerto Rico, Canada, the Dominican Republic, Panama and Mexico. The Company's mission is to enhance people's lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment, which we call the Judgement Free Zone®. More than 95% of Planet Fitness stores are owned and operated by independent business men and women.

About TSG Consumer Partners

TSG Consumer Partners, LLC is a leading private equity firm focused exclusively on the branded consumer sector. Since its founding in 1987, TSG has been an active investor in the food, beverage, restaurant, beauty, personal care, fitness, health & wellness, household, apparel & accessories, and e-commerce sectors. Representative past and present partner companies include Duckhorn Wine Company, Planet Fitness, IT Cosmetics, REVOLVE, HUDA Beauty, BrewDog, Canyon Bicycles, Pabst, Backcountry, vitaminwater, thinkThin, popchips, Stumptown, Smashbox Cosmetics and e.l.f. Cosmetics. For more information, please visit www.tsgconsumer.com.