Giulia Prati
Head of Consumer Insights
Biography
Giulia leads Consumer Insights for TSG Vantage, the Firm’s portfolio operations and value creation group, where she works with investment teams and partner companies to translate consumer, market, and competitive data into perspectives that sharpen critical investment and strategic decisions.
Giulia has spent her career deploying quantitative and qualitative research methodologies to inform data-driven strategies for brands, from product development to competitive landscape analyses, brand positioning, and beyond. Her work for clients has spanned CPG, tech, travel, fitness, healthcare, financial services, and more. She has worked with brands of all sizes, from startups to household names like Unilever, Danone, Mastercard, L’Oréal, Coca Cola, and Kraft Heinz.
Education
Giulia holds a degree in Sociology and Middle Eastern Studies from Columbia University, where she graduated magna cum laude.
The Operating Partners, including the members of the TSG Vantage Leadership Team, listed herein are either independent contractors or employees of TSG or one or more of its affiliates. Operating Partners are compensated directly or indirectly by TSG portfolio companies, TSG funds or TSG, and in the latter case, TSG is entitled to reimbursement from TSG portfolio companies and/or TSG funds for such compensation.