NEWINGTON, NH, January 17, 2013 – Planet Fitness, a leading innovator in the health club industry, has partnered with strategic equity firm TSG Consumer Partners LLC ("TSG"). The partnership will enable Planet Fitness to further build its national brand, expand locations, and support its franchisees.
Michael Grondahl, co-founder of Planet Fitness and pioneer of the low-price, “judgement-free” gym that changed the landscape of the health club industry, has stepped down as CEO but will continue as a member of the board of directors. Twenty-year Planet Fitness veteran Chris Rondeau has been appointed CEO.
“I believe that now is the time to make this change as TSG works with our team on plans for the future. What Planet Fitness has accomplished is truly amazing,” Grondahl said. “The future of the company is extremely bright. Chris Rondeau is the right man at the right time to oversee the company’s continued growth.”
Rondeau joined Planet Fitness in 1993 and has been a partner in the business since 2003. As head of operations since then, he’s been a driving force behind the evolution of the brand.
“I’m very excited about our growth ahead and honored to be following in Michael’s footsteps as CEO,” Rondeau said. “He’s been a great mentor and partner, and a good friend. I look forward to working directly with TSG as we look to expand the brand. With more than 100 projected club openings in 2013, the future couldn’t be brighter. Our company is stronger now than ever.”
TSG Managing Director Pierre LeComte says of the change, “We are excited about the appointment of Chris Rondeau as CEO and are looking forward to Michael’s continued insights as a member of the board.”
ABOUT TSG CONSUMER PARTNERS LLC
TSG Consumer Partners, LLC is a leading investment firm with
$5 billion of assets under management, focused exclusively on
the branded consumer sector. Since its founding in 1987, TSG has
been an active investor in the food, beverage, restaurant, beauty,
personal care, household and apparel & accessories, and
e-commerce sectors. Representative past and present partner
companies include vitaminwater, thinkThin, popchips, Muscle Milk,
Stumptown, Pabst, Planet Fitness, REVOLVE, PAIGE, Smashbox Cosmetics,
Pureology, Sexy Hair, e.l.f. cosmetics and IT Cosmetics.
Meghan Gavigan / Dan Goldstein
Sard Verbinnen & Co
Meghan Gavigan - 212.687.8080
Dan Goldstein - 310.201.2040